Essentials for marketing a small business

Hello everyone! Hope you're having a wonderful Wednesday. We're so excited here at SageEden. Our website is up and running -- sageedenmedia.com. Please visit it to find out more about our services and how to contact us.

In light of this small but significant achievement, I have decided to write a blog post about starting a small business. Recently, I have met a number of people who are striking out on their own. They have come out with creative ways to generate income and become their own bosses. So, this is dedicated to all of you! After you've created a sound business plan, gotten a business license and found your start-up money, here is what comes next.

1. What's in a name? Everything. Give your business a name that people will remember and will make it stand out from competitors. Don't give your business a name that can easily be mispronounced or sounds weird. If you do, people will have a hard time searching your business online or finding you in the phone book. And finally, don't get into legal trouble -- make sure that the name you want for your business is unique.

2. You NEED a Logo. The importance of a company logo is often underestimated, but it it vital in building brand recognition. Being recognized is the only way to be known by the public. Being known by the public is the only way to generate income. See why it's so important?

3. Get business cards. Business cards are an awesome way of networking effectively (and cheaply). Get a professionally designed card that you can hand to anyone, whether you meet them in a seminar or in the supermarket. Keep them on you at all times -- you never know when you'll meet a potential client or investor. Ensure that when you hand out the cards, you are not disingenuous. Engage the person in conversation and explain to them what you do. If you just hand them out to every person you see, it's a guarantee that the card will end up cleaning someone's fingernails.

4. Get Facebook fans. We've preached time and time again the importance of social media. It's all free, so don't limit it to Facebook -- join Twitter, Linked In and any other sites where you can get an audience. Remember to keep the accounts active and engage your visitors.

5. Add a signature to your email. It's free marketing every time you send someone an email. Take a look at the one we use here at SageEden. It includes our logo, services and contact information.

This is just a little information to help all of the aspiring millionaires out there. We do have a few other tips and tricks up our sleeves, so get in contact with us at sageeden@gmail.com for info on marketing packages that can help your business to flourish -- they start from just $100.

See you tomorrow, same time, same place!