Sunday, 9 October 2011

Ways I Embrace My Audience

The best way to be most effective when training or presenting, is to be fully engaged with your audience.
How do you do that one may ask...

Whenever we are called upon to train or present, we ensure that we do the necessary research. Here are some tips to get you prepared for your next speaking gig!

1. Research your topic extensively.
Try to find out as much information you can before you begin writing your presentation. Ensure that you make it highly media oriented, and visual. People are drawn to images more than words. It also helps if you bring your personality to the presentation as well!

2. Know your audience.
This will help you win them over. It's important to share anecdotes and some personal experiences when you are speaking. It adds flavor to your mix!

3. Know your presentation by heart.
In the event that something may happen to your written notes, or even if the powerpoint presentation you prepared has "technical difficulties" you can still win your audience over by speaking from the heart.
Passion for something always outweighs abilitiy to do something. Once you have practiced your presentation, you should be able to share it with others in a way that will be conveyed as genuine, relevant, and informative.

4. Connect with your audience through eye contact.
It's true that the eyes are the windows to the soul. With this in mind, it's vital to look your audience in the eyes while you are presenting. If you feel slightly intimidated, or nervous, find a few friendly faces in the room, and focus on them. However, be sure that you feel connected to them, and they feel connected to you. Another great way to establish a connection during a speech or presentation, is to ask rhetorical questions, request volunteers, or ask situational questions that would get the audience thinking, and also responding.
Your ability to connect with your audience will make the difference in your presentation. This will also decide whether you get called again in the future to speak :)


5. Ask questions and allow for discussion!
Many of us have heard presentations where we thought that the information was useful and the speaker did a great job. One thing was missing....there was no room during or after the presentation for discussion or questions.
One of the best ways to test your effectiveness as a presenter is to initiate a discussion  afterward. Ask someone to give a synopsis on what they have learned. Don't be afraid to answer questions from your audience. This allows you to be viewed as more credible. Remember that once you have prepared yourself, and researched your topic, you are ready to go!
Don't try to be someone else when you are presenting. Build your brand by bringing your unique personality and charisma and go ahead and WOW your audience.
If you need further media coaching, or presentation training tips, SageEden Media Group would be happy to assist. Email us at sageeden@gmail.com.

All the best!

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